“No matter what job you have in life, your success will be determined 5% by your academic credentials, 15% by your professional experiences, and 80% by your communication skills.”-Stephen Wang

The Prismatic Process:

 Prismatics focuses on the “how to” for those difficult to understand but critically needed strategies and tactics to increase value and expand your reach. We do this by applying the art & science behind reducing the complexity of a concept, project, communication issue, etc. and simplifying the application in order to increase value for both the company & customer.

Applying Prismatics:

You can apply Prismatics to accelerate your ability to accomplish optimal results, make execution improvements both personally & professionally, and close performance gaps by:

Training:40 proprietary customized programs, 30,000+ people trained

Strategic Advising: numerous projects, issues – sales, marketing, market access, medical affairs

Career Development: Over 2000 professionals have been Strategically Advised, assisted in creating their Brand,  Developing a value-based resume

Insight Products:Virtual Programs to accelerate personal performance



William Butcher


Bill Butcher has over 35 years of experience providing comprehensive executive coaching; interactive training and project consulting for the pharmaceutical, chemical, technical, and professional industries. He has extensive expertise in creating and delivering effective communications; trust-centered leadership; and professional effectiveness seminars.

With over 50 copyrights, Bill’s unique processes and practical applications have significantly grown four different companies (taking one to over 20 million dollars). Bill has personally coached over 1,250 top tier executives for personal improvement and career advancement and trained over 18,000 professionals in achieving new levels of efficiency and productivity.

Bill received his Bachelor’s degree in Chemistry from Dickinson College, Carlisle, PA; course work at Hahnemann Medical School, University of Pennsylvania; and Drexel Graduate Schools in Philadelphia PA. He is a speaker and advisor for numerous organizations including The New Jersey Council of Teaching Hospitals, Sales and Marketing Executive Institute, the New Jersey Presidents Forum, and the Superior Courts System for the State of New Jersey.

Bill is involved in many community and charitable activities including the Salvation Army, Boys and Girls Club and the Children’s Psychiatric Clinic.

Mike_HeadshotMichael Penkethman

Senior Vice President Sales and Marketing

Mike Penkethman has over 20 years of experience providing business consultation and growth in both the pharmaceutical and financial sectors. He has extensive expertise in creating and delivering dynamic effective communications; trust-centered education; and effective sales training seminars. Mike has been instrumental in personally coaching and mentoring thousands of people and professionals for future success and security.

Mike has personally grown several businesses; one from zero to over two hundred business group clients. His unique, results driven approach and sense of urgency has produced four successful business ventures with one valued in the millions of dollars.

Mike received his Bachelor of Science degree from the University of Scranton. He is an honor graduate from the United States Marine Corps Boot Camp, (Paris Island, South Carolina) and has received numerous awards and recognition for sales production in the insurance and financial industries.

Mike is involved in many community and charitable activities such as the Diocese of Trenton, The Madonna House, and the American Cancer Society. Mike is also a board member for the wall soccer club and the non-profit “You Can Not Be Replaced.”